Temporary Promotions and Marketing Specialist
Jefferson County Public Libraries
Jefferson County - county wide
Job Description
The Temporary Promotions and Marketing Specialist will assist the Promotions and Marketing Manager with promotion and marketing of library programs and events.
Essential Duties of this position include:
Works collaboratively with Promotions and Marketing Manager to coordinate the delivery of marketing content to designated channels.
· Executes day-to-day operations of the Library’s program and event marketing, including but not limited to the following:
o Reviews library program requests and determine appropriate level of promotions and marketing (P&M) support
o Develops copy and content for library program promotions including press releases, event calendar copy, blog posts, advertising copy, marketing collateral, video scripting, and internal communications articles.
o Submits graphics requests for appropriate collateral: print, LCD, web and social media
o Manages review and approval process for all marketing collateral
o Maintains and manages editorial calendar for library program & event promotions
o Updates web blog postings in accordance with editorial calendar
o Assists with ad placements and tracking
o Assists with event management
o Assists with event calendaring
o Assists with campaign development
o Assists with visual merchandising
o Assists with client service/customer relations
· Participates in strategic planning and team meetings
· Assists in the development of benchmarking and measurement program to quantify the effectiveness of program promotions and marketing and regularly reports metrics and related analytics.
· Coordinates with P&M Manager, Graphics Manager, Digital Marketing Specialist and Digital Experience team to ensure coordinated, timely and effective delivery of promotions and marketing materials.
HR Info
Jill Krantz, Employee Relations Manager
303 275-6167
Application must be submitted through NeoGov