Job Description
Position Overview
Plans and directs continuous development and execution of the District publicity, public relations, media contacts and graphics program. Manages the library’s web site. Bilingual applicants are highly encouraged to apply. The schedule includes evening and weekend rotations.
Qualifications, Education, Experience, and Skills
Required:
Completion of a Master of Library and Information Science Degree from an American Library Association accredited institution
One year of related experience or any equivalent combination of experience and training
Excellent writing ability
Preferred:
Bachelor’s degree in public relations or related field
Advanced knowledge of principles and practices of public relations, publicity and marketing library services/programs
Thorough knowledge of graphics
Ability to plan and supervise the work of others
Web site administration skills
Ability to speak effectively in public
Ability to use office and communications software applications
Ability to work in a team environment
Sound judgment
Ability to apply professional library principles, methods, and administrative practices to planning, coordination, and budget management
Ability to establish priorities, develop long-range plans, implement new programs, and solve problems
Artistic skills
Ability to serve as a liaison to community media agencies
Ability to prepare and deliver brief, concise and attractive reports of library services and facilities both verbally and in writing
A working knowledge of computer applications for library services
Considerable ability to establish and maintain effective working relationships with associates, officials of other agencies and the general public
Essential Duties and Responsibilities
Directs and performs responsible advisory work in connection with the public relations program for the District, including extensive contact with private and public agencies in the community, and librarians within the District
Must be an effective communicator and a capable representative for the District in public relations
Manages the operation of public relations office, maintenance of database, written reports, ordering supplies, and assisting in budget preparation
Develops on-going relationships with local media to ensure fair library coverage as a means of informing public
Oversees design and printing of newsletter, fliers, brochures, annual report and other publication of promotional materials
Serves as library liaison and in an advisory role for the Friends of the Eagle Valley Library District group, for District campaign efforts, and other efforts affiliated with the District
Plans and oversees special library events District-wide
Maintains personal contact with government officials, community leaders and community organizations
Designs and implement surveys and focus groups, patron suggestion boxes, etc., to monitor community interests and needs
Maintains the library’s web site
Plans and implements publicity and promotions for library programs and services
Advises departments of library services on public relations and marketing activities
Advises Trustees, Administration, Friends and library committees on public relations and communications matters
Participates in planning and implementing District-wide cooperative public relations activities
Prepares direct responses to requests by telephone, mail and other media for general information about the library
Prepares, edits, and places news releases and other written publicity for newspapers, radio and television; originates production of library sponsored radio and television programs; direct mailings of library promotions
Confers with staff and miscellaneous group regarding public relations and represents the District to outside organizations and firms in conducting public relations
Serves as a member of planning committees
Attends meetings and continuing education programs to keep informed and current about trends, issues, and methods of implementing public relations for the District
Participates in staff meetings and training sessions
Maintains a portfolio of District public relations products and press clippings
Additional Duties and Responsibilities
Performs general library work as needed, participating in serving on Reference and Circulation desk rotations, assisting patrons, shelving, maintaining computers, and answering phone calls
Participates in staff meetings and training sessions
Supervises volunteers
Accommodations
Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions of this position.
Note: The description is illustrative of tasks and responsibilities. It is not all-inclusive of every task or responsibility.
Benefits & Additional Compensation Info
A summary of our generous benefit plan is available.
Additional Info & Requirements
Work Environment
Performs work under typical library conditions
Library hours require evening and weekend work
Makes frequent contacts with local media
Regularly interacts with other personnel and the public
Website
https://evld.org/
Human Resources / Job Listings
https://evld.org/about/careers
HR Info
Anne Clarke, Business Manager
aclarke@evld.org