LibraryJobline

The Temporary Promotions and Marketing Specialist will assist the Promotions and Marketing Manager with promotion and marketing of library programs and events.

Essential Duties of this position include: 

Works collaboratively with Promotions and Marketing Manager to coordinate the delivery of marketing content to designated channels.

· Executes day-to-day operations of the Library’s program and event marketing, including but not limited to the following:

o Reviews library program requests and determine appropriate level of promotions and marketing (P&M) support

o Develops copy and content for library program promotions including press releases, event calendar copy, blog posts, advertising copy, marketing collateral, video scripting, and internal communications articles.

o Submits graphics requests for appropriate collateral: print, LCD, web and social media

o Manages review and approval process for all marketing collateral

o Maintains and manages editorial calendar for library program & event promotions

o Updates web blog postings in accordance with editorial calendar

o Assists with ad placements and tracking

o Assists with event management

o Assists with event calendaring

o Assists with campaign development

o Assists with visual merchandising

o Assists with client service/customer relations

· Participates in strategic planning and team meetings

· Assists in the development of benchmarking and measurement program to quantify the effectiveness of program promotions and marketing and regularly reports metrics and related analytics.

· Coordinates with P&M Manager, Graphics Manager, Digital Marketing Specialist and Digital Experience team to ensure coordinated, timely and effective delivery of promotions and marketing materials.

Jill Krantz, Employee Relations Manager 

303 275-6167

Application must be submitted through NeoGov